Documents » consultations on customer relationship management for publishing and media.
Abstract: Today's usage of Decision Support Systems (DSS), combined with vetted CRM knowledge bases, allows organizations to save time and money, achieving better and more reliable/fully-documented decisions, a quantum improvement over the widely-used subjective process of selecting complex enterprise software...
Abstract: In February 2000, AT&T announced their 'Ecosystem' which offers network infrastructure and hosting services. They’ve done it again, but this time focusing on the delivery of
media. The AT&T 'Ecosystem For
Media' is designed to be the industry’s premiere end-to-end digital
media platform with the goal to serve 10 million simultaneous streaming
media internet users.
PubDate: 8/7/2000
Abstract: From small business to global enterprise, social media has taken the corporate world by storm, and it’s here to stay. So what is social media? And how do you decide where it fits in your online strategy? This white paper aims to offer users a social media “kit” which can help answer these questions.
Abstract: The publishing industry is experiencing dramatic changes that are forcing companies to re-examine their operations, and to implement new processes and technologies to help them in the future. To handle the new cyclical flow of content in digital media, publishers will have to discover new ways to produce and deliver content to meet the changing demands of the market, using an integrated publishing model. Learn more.
Abstract: The media industry is undergoing radical change, driven in large part by new technologies such as the Internet, online publishing, and digital broadcasting. And at the heart of the industry is intellectual property. As the number of media and delivery channels explodes, you need to know how to manage rights inventory, license revenue streams, and royalty payments—efficiently and profitably.
Abstract: Deluxe Media Services supplies the world’s best-known film, music, and games companies with solutions for manufacturing and distributing packaged media. But in each country where Deluxe has operations, it was using a different electronic data interchange (EDI) provider and value-added network to exchange critical business documents. Learn about the problems this caused, and the EDI solution Deluxe chose to solve them.
Abstract: Most of your customers and prospects expect you to be involved in social media—and they’ll be more likely to do business with you if you are. So how do you expand your customer relationship management (CRM) strategy to engage social customers, and gain their trust? Discover how to integrate Web 2.0 social media tools and strategies into your traditional CRM efforts for better, more meaningful customer relationships.
Abstract: The new focus for business leaders is customer advocacy, soon to become the most important strategic initiative for cutting-edge, forward-thinking companies. A crucial department in the company is thus the customer contact center, as it plays a pinnacle role in branding, corporate image, and customer lifetime value. Adopting a customer-centric culture has a direct impact on corporate financial viability.
Abstract: Improving the content of technical publications is possible with a product development system (PDS). A PDS solution can automate and optimize the technical publishing process and can end publication bottlenecks caused by launch delays due to poor process. A PDS solution allows for concurrent development of products and publications—keeping your engineering and publishing departments in sync.
Abstract: If your web site is poorly designed, your sales force will have a hard time selling it. As in any business venture, the keys to online success involve attention to quality and setting clear goals. Would it surprise you to find out that successful Web publishing has everything to do with business focus, not technology issues? Not sure where to start? Read about key concepts that can transform your company’s online activities.
Abstract: There was a time when picking out a book meant going to a library and signing one out. Today, readers expect content to be available through a variety of distribution channels—in both print and digital formats. To be successful, publishers must be able to observe the intellectual property rights of authors for each format and channel of distribution they offer. With a digital publishing management solution, it’s possible.
Abstract: Founded in 1989 in Richmond Hill, Ontario (Canada), Kenilworth Publishing is a full-service media company that publishes consumer and business-to-business print magazines in diverse sectors. In 1993, Kenilworth executives decided that to continue to strengthen clients’ profiles within their respective industries, they needed to implement one of the two customer relationship management (CRM) solutions on their shortlist.
Abstract: Customer Relationship Management (CRM) systems are software systems that cover the range of interaction a company has with its current, or potential customers. Its functionality can include marketing automation, sales force automation, help desk, customer service and support, partner management, contract management and creation, project and team management, Internet sales, e-mail response management, analytics, and important technical criteria.
Abstract: In the white paper crm and the socially-empowered
customer, you can find out how to use social
media like twitter, facebook, linkedin, youtube, web...
Keywords: turn content sales social media, turn, content, sales, social, media, content sales social media, turn sales social media, turn content social media, turn content sales media, turn content sales social.
Abstract: To ensure a positive customer experience, companies must first learn what their customer values, and then determine how they are measuring up to those values. Obtaining and taking action on customer feedback is what customer experience management is all about.
Abstract: Internet advertising firm Real Media has decided to file for an IPO, at last joining its major competitors, DoubleClick and Engage.
Abstract: Computerized maintenance management system (CMMS). Enterprise asset management (EAM) system. Computer-aided facilities management (CAFM) system. Integrated workplace management system (IWMS). Each type of facility management solution offers different functionalities and features, and one may be better than another for your company’s needs. Learn more about the differences and how an integrated solution is a “must have.”
Abstract: Albert Lee, executive director of technology at New York Media, thought he already knew everything he needed to know about outsourcing. Throughout his career, outsourcing has always meant mismanaged offshore teams that replaced onshore talent “all in the name of saving a few dollars.” Find out why—and more importantly, how—he overcame his prejudices.
Abstract: The news certainly isn’t what it used to be. Today, rising costs, stagnating circulation figures, and falling advertising sales characterize the newspaper market. There is hardly any capacity for new magazines, while new media and changed consumer habits are fragmenting the market. Consequently, gaining the loyalty of your customers and increasing your company’s attractiveness is crucial—now more than ever.
Abstract: Twitter, Facebook, LinkedIn, and blogs are just a few Internet services that make up the new growing digital world called social media. Many companies have seen the influence these new sites can have on their organizations for both good and bad. All companies should ask themselves, 'How can we tap into the power of this new method of communication to improve our business and the experiences we provide our customers?'