-
Abstract:
For Technology vendors, credibility is the ability to sell. Credibility is vital, is hard to build, and easy to lose. Building
credibility doesn't have to be costly. This article touches on the concepts you can employ to build your credibility. These
concepts are the basis for a seminar presented by Th (...)
Excerpt related to
sales force automation research for media:
For Technology vendors, credibility is the ability to sell. Credibility is vital, is hard to build, and easy to lose. Building
credibility doesn'...
Published:
2004-04-10
-
Abstract:
E.piphany’s E.5 product suite is scheduled for release in late August. The new suite combines analytical customer information
with traditional CRM functionality to provide advances in personalization and campaign management. (...)
Excerpt related to
sales force automation research for media:
E.piphany’s E.5 product suite is scheduled for release in late August. The new suite combines analytical customer information
with traditional CR...
Published:
2000-08-16
-
Abstract:
Software-as-a-service solutions often cannot provide that final twenty percent or so that differentiates a company from its
competitors. Of major concern is whether off-premise applications can support complex, global organizations on a constant
basis and on strict service level agreements. (...)
Excerpt related to
sales force automation research for media:
Software-as-a-service solutions often cannot provide that final twenty percent or so that differentiates a company from its
competitors. Of major ...
Published:
2007-01-12
-
Abstract:
Take a tip from the professionals about sales force automation.You'll wonder how you ever managed without it.Free download!
No matter how effective your sales staff is, there’s always room to boost efficiency and increase sales. But how you go about
doing so may be a point of contention. Sales force aut (...)
Excerpt related to
sales force automation research for media:
Take a tip from the professionals about sales force automation.You'll wonder how you ever managed without it.Free download!
No matter how effective...
Published:
2010-03-11
-
Abstract:
The new metrics of customer profitability, lifetime value, and wallet share are needed to supplement the traditional metrics
of market share and penetration. Typical functional components of marketing automation include customer data cleansing and
analysis tools, and campaign management systems. (...)
Excerpt related to
sales force automation research for media:
The new metrics of customer profitability, lifetime value, and wallet share are needed to supplement the traditional metrics
of market share and p...
Published:
2005-08-16
-
Abstract:
The new millennium has completely redrawn the IT industry map especially in the enterprise marketing management (EMM) sector.
The number of independent marketing automation vendors has significantly shrunk. Names such as Xchange, MarketFirst, Annuncio,
and Prime Response no longer exist. Amongst the few (...)
Excerpt related to
sales force automation research for media:
The new millennium has completely redrawn the IT industry map especially in the enterprise marketing management (EMM) sector.
The number of indepe...
Published:
2004-05-06
-
Abstract:
Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have been key for SAS to further entrench itself in the market. (...)
Excerpt related to
sales force automation research for media:
Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have...
Published:
2005-08-11
-
Abstract:
This is the transcript of an Audio Conference on e-procurement conducted by TEC during which brief case studies of how companies
have improved inventory turns and reduced procurement costs through Internet enabled collaboration with suppliers were presented. (...)
Excerpt related to
sales force automation research for media:
This is the transcript of an Audio Conference on e-procurement conducted by TEC during which brief case studies of how companies
have improved inv...
Published:
2001-01-29
-
Abstract:
Business process automation is all very well and good. After all, nothing succeeds like success, especially automated success.
But what is the effect of automation on the consumer, that most unpredictable of systems? (...)
Excerpt related to
sales force automation research for media:
Business process automation is all very well and good. After all, nothing succeeds like success, especially automated success.
But what is the eff...
Published:
2006-06-09
-
Abstract:
The new millennium has completely redrawn the IT industry map especially in the enterprise marketing management (EMM) sector.
The number of independent marketing automation vendors has significantly shrunk. Names such as Xchange, MarketFirst, Annuncio,
and Prime Response no longer exist. Amongst the few (...)
Excerpt related to
sales force automation research for media:
The new millennium has completely redrawn the IT industry map especially in the enterprise marketing management (EMM) sector.
The number of indepe...
Published:
2004-05-06
-
Abstract:
Vendors must make fundamental changes to sales and support processes to accommodate on-demand, transaction-based pricing.
Software vendors must rethink the kinds of functions they provide, how best to deliver those capabilities, and what approaches
to take through the channel. (...)
Excerpt related to
sales force automation research for media:
Vendors must make fundamental changes to sales and support processes to accommodate on-demand, transaction-based pricing.
Software vendors must re...
Published:
2005-04-01
-
Abstract:
Vendors must make fundamental changes to sales and support processes to accommodate on-demand, transaction-based pricing.
Software vendors must rethink the kinds of functions they provide, how best to deliver those capabilities, and what approaches
to take through the channel. (...)
Excerpt related to
sales force automation research for media:
Vendors must make fundamental changes to sales and support processes to accommodate on-demand, transaction-based pricing.
Software vendors must re...
Published:
2005-04-01
-
Abstract:
Intentia remains solid, with a broad product portfolio footprint and a slight increase in revenue, despite vacillating financial
results. The company still needs to do a much better marketing job to achieve stronger global brand recognition well beyond
its esoteric industries/geographies stronghold pocke (...)
Excerpt related to
sales force automation research for media:
Intentia remains solid, with a broad product portfolio footprint and a slight increase in revenue, despite vacillating financial
results. The comp...
Published:
2002-07-15
-
Abstract:
C.R.M. itself is an acronym, standing for Customer Relationship Management. This is part one of three-part article to provide
explanation and meaning for most of the common CRM phraseology. Here, in alphabetical order, is the Lexicon of CRM. (...)
Excerpt related to
sales force automation research for media:
CRM itself is an acronym, standing for Customer Relationship Management. This is part one of three-part article to provide
explanation and mea...
Published:
2001-10-12
-
Abstract:
E.piphany’s E.5 product suite is scheduled for release in late August. The new suite combines analytical customer information
with traditional CRM functionality to provide advances in personalization and campaign management. (...)
Excerpt related to
sales force automation research for media:
E.piphany’s E.5 product suite is scheduled for release in late August. The new suite combines analytical customer information
with traditional CR...
Published:
2000-08-16
-
Abstract:
C.R.M. itself is an acronym, standing for Customer Relationship Management. This is part one of three-part article to provide
explanation and meaning for most of the common CRM phraseology. Here, in alphabetical order, is the Lexicon of CRM. (...)
Excerpt related to
sales force automation research for media:
CRM itself is an acronym, standing for Customer Relationship Management. This is part one of three-part article to provide
explanation and mea...
Published:
2001-10-12
-
Abstract:
For a successful customer relationship management (CRM) implementation, the chief executive officer (CEO) must have an ongoing
role in the process. The project implementer must be aware of common CRM misconceptions, and communicate the nature of CRM
to c-level management. (...)
Excerpt related to
sales force automation research for media:
For a successful customer relationship management (CRM) implementation, the chief executive officer (CEO) must have an ongoing
role in the process...
Published:
2006-11-23
-
Abstract:
Most retailers might say that they are customer-centric, but what does that really mean? After all, there is a huge difference
between simply serving a customer and centering on a customer's specific needs and satisfaction. (...)
Excerpt related to
sales force automation research for media:
Most retailers might say that they are customer-centric, but what does that really mean? After all, there is a huge difference
between simply serv...
Published:
2006-06-23
-
Abstract:
Social networking has collided with customer relationship management, and it's turning the relationship between businesses
and their customers upside down. Today, businesses are using social networking sites like Facebook and MySpace or, as is the
case with Procter & Gamble, developing their own social n (...)
Excerpt related to
sales force automation research for media:
Social networking has collided with customer relationship management, and it's turning the relationship between businesses
and their customers ups...
Published:
2007-10-24
-
Abstract:
Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have been key for SAS to further entrench itself in the market. (...)
Excerpt related to
sales force automation research for media:
Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have...
Published:
2005-08-11